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I recently received a call from a longstanding merchant who asked me this question: What do all of the rates mean on my statement? I LOVED the question- especially coming from such a loyal merchant who admitted to reading very few statements since they hired us 9 1/2 years ago! So here is your answer my friend: Qualified Check Card Rate: This rate is applied to swiped cards that are attached to a checking account. The % is one of the lowest you will pay. Check Cards can be identified because they typically list Debit or Check Card on the face of the card. They can also be used with a PIN number but then Debit processing rates would apply instead of the Qualified Check Card Rate. Qualified

As complicated as the credit card processing industry can be, there are only 3 things you REALLY need to know.  #1 Understand The Rates There are 500+ tiers of pricing when you combine all credit/debit card types. It is important to familiarize yourself not only with the pricing but also how the pricing relates to your specific business Card pricing rates vary based on card type and how the cards are processed. Take some time getting to know both VISA INTERCHANGE and MASTERCARD INTERCHANGE rates. Remember that Interchange is the cost before any markups and before the costs or markups associated with capturing, authorizing, and settling each transaction, essentially the “wholesale” cost.  When you have a great understanding of the various card types and the actual costs, you