Giving Back: Your Company’s Secret Power!
As a small-business owner, involvement in your community’s activities gives potential customers another reason to trust and select your business. Companies that encourage community involvement to distinguish themselves from their competitors and can see many benefits, including: Loyal Customers Happier Employees Referral Opportunities Business owners can evaluate their business and employee strengths and select volunteer activities that draw upon those strengths. For example, TMC is a merchant services company so volunteering to help our non-profits set up credit card processing and process their credit card transactions at their events is a very natural fit and our team LOVES being involved! Once you have your volunteer strategy, let current and prospective customers know what you’re doing by including this information on your website blog and Facebook page. There